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Customer Service Blog

Customer service articles & resources · Page 2

Best Practices

If Not Empathy, Why Empathy Shaped?

Nearly every QA rubric in Customer Support has a criterion version of it: “agent demonstrated empathy”. Sometimes it gets a point scale. Sometimes a checkbox. Occasionally a grading guide that says something like “score 3 if the agent showed genuine care for the customer’s situation”, as if genuine is something that means the same every…

Ines van Dijk · 23 Jun 2026

Best Practices

What Should Customer Service QA Actually Measure?

One QA team described reading 8,000 to 9,000 tickets per month by hand, and then moving to AI that runs quality assurance on 100% of tickets, freeing those ten reviewers to do other work entirely. A huge improvement in coverage. That also quietly raises the stakes on a question most teams never actually settled: what…

Nouran Smogluk · 16 Jun 2026

Automation

Hiring for the Queue AI Is Building for You

There’s a version of the AI-in-Support conversation that goes like this: AI handles the simple stuff, humans handle the complex stuff, everyone wins. It’s a reasonable starting point. It’s also incomplete enough to produce some genuinely bad hiring decisions. The framing itself isn’t a problem. It’s that “complex” is doing too much work. When teams…

Ines van Dijk · 9 Jun 2026

Artificial Intelligence

AI Support Automation: Beyond the Basics

Most teams I talk to think they’ve “done AI” once agents copilots, summaries, tagging, and documentation help are live. That is a great start, but that’s the baseline now. Not the destination. I’ve seen this a few times already: the first wave goes in and it genuinely helps, replies get faster, notes are cleaner, tagging…

Mark Sherwood · 21 Apr 2026

Automation

Claude Skills for Zendesk: 7 Practical Use Cases for Support Teams

Claude Skills are reusable AI workflows that format your team’s processes — like tone guidelines, triage logic, escalation formats — into structured instructions that Claude applies the same way, every time.  For Zendesk support teams, that means they’re a great opportunity to turn repetitive support tasks into consistent, high-quality outputs without rewriting AI prompts from…

Larry Barker · 14 Apr 2026

Best Practices

How to Build Effective Onboarding for New Hires in Zendesk?

Bringing a new support rep onto your team has always been one of the most resource-intensive parts of running a customer support operation. You’re pulling senior agents away from their queues, handing over mountains of documentation, and hoping that somewhere between the shadowing sessions and the SOPs, the new hire finds their footing before the…

Eryn Chesney · 31 Mar 2026